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Sell your Client on the Features, not the Benefits

When speaking with a client regarding a new hair color procedure, speak to them about the benefits not the features. While features are important, benefits relate…

admin December 5, 2011

Salon Business Tip: The Client Must Feel At Home

Make a personal connection with the client, you have the whole meeting to talk about her hair. Kids, fashion, hair color, celebrity news, and other light topics…

admin April 4, 2011