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Sell your Client on the Features, not the Benefits

When speaking with a client regarding a new hair color procedure, speak to them about the benefits not the features. While features are important, benefits relate…

admin December 5, 2011

8 Salon Business Tips to Exceed Client Expectations

As all stylists know, the salon business is a very competitive market. More and more places are becoming very creative in hopes of attracting new clients and retaining…

admin January 13, 2011