Making eye contact with your clients is one of the easiest ways you can build trust with your clients. Not the intense, creepy soul-staring eye contact that makes people uncomfortable. The kind, caring eye contact that you’d expect from someone who cares about you and your hair.
It’s important to get in front of the client. Face to face is much more powerful than looking at each other through the mirror. This also allows you to see facial features that will help you shape their hair cut.